After
months of experimentation, Facebook has finally joined the circle of social
media websites by adopting hashtags. In a recent news release, Facebook
announced the full implementation of hashtags much like how Twitter, the most
notable hashtag user online, utilizes them. Facebook users can click on
fully-functional hashtags to follow trends and updates from TV shows, current
events, movies, and so on. Clicking on
#NBAFinals, for example, will lead you to posts that carry the same
hashtag.
Denoted
by the number sign, a hashtag lets users find posts and other content that
carry the same metadata code. Contrary to popular belief, Twitter didn't invent
the hashtag; it had already been used extensively in Internet relay chat (IRC)
rooms years before. By putting a hashtag on a post or update, users can look
for posts or updates of a particular topic with relative ease. Today, social media marketing experts will
likely use hashtags to get their messages across to clients better.
In
addition to Facebook posts, Facebook's hashtag system can also function on
other social media sites such as Instagram and Twitter. You can say that the
hashtag makes the world even smaller, which is nothing less of a benefit to
casual and commercial users. This universal hashtag feature is far different
from Twitter's hashtag, in which its hashtag system only worked on tweets. The
hashtag will surely change the way people use Facebook in the years to come.
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